PRG partners with Vantablack with Levitation 29, Surrey NanoSystems

Production Resource Group (PRG), Levitation 29 and Surrey NanoSystems are teaming up to bring Vantablack super black coatings and coated products to the global live entertainment and media industry. Originally developed for space applications, Vantablack coatings absorb light uniformly from all angles and have very low reflectance. These features offer the unique possibility of altering the viewer’s perception – by making 3D objects appear flat, things appear to disappear and create the illusion of infinite depth. The partnership will allow creators and set designers around the world to access super-black technology that creates a far more immersive environment than standard black on stage and on film sets, or even during live festival performances. .

PRG will explore the application of the technology in the markets it serves: music events, esports, television and cinema, corporate events and theater. It will open a demo space in its digital studio in Secaucus, NJ, showcasing the unique properties of Vantablack and fueling the imaginations of designers, content creators, filmmakers and DPs, and experiential agencies. The space will provide a first-hand experience of the impact that can be achieved when standard black is replaced by Vantablack.

“Vantablack is one of those things you have to see to believe,” says Emma Laugier, CEO of Levitation 29. “We invite the industry to come and see the future of black with their own eyes and let it fuel their imaginations. We’re excited about what this partnership could unlock for entertainment and live events, as well as TV broadcasting and new audience formats. “

PRG has earned a reputation as the world’s leading provider of live entertainment and event solutions, and the Levitation 29 team has been at the forefront of innovation on stage and on screen, using new materials and emerging technologies to create world premieres that have captured the public imagination. Levitation 29 and Surrey NanoSystems developed the world’s blackest automobile for BMW and an immersive gaming experience for Activision’s BlackOps 4. In 2019, the pair worked with PRG on a landmark project where they created a 40-foot-tall Vantablack monolith for French Techno DJ Producer, Gesaffelstein. The partners worked closely to deliver the split monolith which was first shown at the Coachella Music Festival and then toured North America, leaving audiences speechless and generating massive publicity.

“After working with Vantablack and seeing its impact on audiences, we believe it will open up new creative possibilities for our clients,” says Troy Atkinson, Managing Director of PRG Scenic. “The potential here is vast and game-changing for both live and filmed applications, from creating total black hole-like immersion to things that seem to float before your eyes.”

PRG creates a Vantablack product based on its proprietary LED framing system, which makes it portable and scalable. It will soon be widely available for rental through its east and west coast hubs for rapid deployment or can be customized for permanent installation.

“We’ve just scratched the surface of ultra-black materials applied in entertainment and media,” says Ben Jensen, inventor of Vantablack and CTO of Surrey NanoSystems. “With the combined experience of Levitation 29 and PRG, many more people will experience the magic of super black surfaces and 3D objects. “

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Ethel Nester

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